A day in Emakination
Posted by Brice Le Blevennec | Filed under Movies
EMAKINA
Building Brand Experiences
We are living a digital revolution, new technologies have given birth to new means of interaction. Every day new digital tools open new ways of expression for brands, it’s chaos.
Once upon a time we had mass media advertising, brand activation and retail. Then the web and email, display and search advertising. Now we talk viral, buzz and guerilla, RSS, YouTube and social networks, mobile, iPhone and Location Based Services, podcasts, Joost and IPTV, video game consoles and in game advertising, widgets or gadgets, MMORPG or virtual worlds, chatbot or Google Earth, RIA, AIR or Silverlight, digital signage and interactive retail, floor, wall, cars … you name it.
Native to this world of complexity, Emakina fuses imagination and innovation, orchestrates the relevant touch points to build brand experiences that engage consumers… brand experiences that combine stories and emotions to create attention, interest and ultimately desire.
Attention is the new currency.
Capture your customers’ attention. Think Emakina.
think@emakina.com
Free Sessions
Posted by Brice Le Blevennec | Filed under Links
In the french speaking part of Belgium everyone knows that Brice Le Blévennec is a complete nerd. For about 9 years he hosted CyberCafe, a cult radio and TV show about technologies ranging from the Internet to video games, from electronic gadgets to music, from geek art to hollywood blockbusters...